Thinking for


Design a Next-Level

Sales Experience

Apply the mindset and methods of design thinking to unlock your sales team’s ability to anticipate customer needs and respond to shifting landscapes.

Course Overview

Map your customer journey and gain a deep understanding of pain-points and jobs to be done so you can reimagine your sales process. Deliver value through understanding and apply the mindset, process, skills and tools of design thinking. Empathy is the key to creating deeper customer relationships and long-term results.

With Design Thinking for Sales, learn how to research, imagine, co-create and prototype better products, services, processes and experiences. Put the customer first to discover how value can be created.

Impacts of Design Thinking

in sales

Explore ways to incorporate new understandings with technology and data at scale. Make testing, feedback and improvement part of the process.


Shift your sales culture from one of haggling and objections to one of service. Don’t just solve problems for your customer, anticipate solutions.



Discover ways of deepening customer relationships and boost your bottom line while you’re at it.



Meet your Facilitators


Founding Partner

With over 20 years of experience in the fields of innovation, learning and facilitation of change, Chris is a highly sought-after international keynote speaker.He facilitates innovation labs for large organisations and runs 4 core modules: Design Thinking, Agile Projects, Cx4 Innovation Strategy, and Work 3.0. 


Principal, Design

Mike helps organisations create innovative work cultures through the training & integration of Design Thinking methodologies. With a background in aerospace education, and a wealth of general management experience


Principal, Growth

Nitin deeply appreciates dynamic, creative companies that don’t just think outside the box — they take it apart and make something new out of it. He is happy to be a quirky Geek Fu evangelist, spreading the good word about talented, tech-forward companies that make life better, funner, and more creative

Human Lab
Level 3 Unit 5
D6 Offices
Jalan Sentul
51000 Kuala Lumpur

+603 2713 4067

Human Inc Singapore
7 Temasek Boulevard
#12-07 Suntec Tower One


Human Inc UK
18c Petticoat Tower
Petticoat Square
City of London E1 7EF UK

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